Creative Services for a U.S. Asset Manager

  • annualized cost savings

  • decrease in turnaround time

  • reports generated per annum

  • automation tools developed


CLIENT CHALLENGES

  • A global asset management firm required support in marketing creative design such as creative materials, brochures, handbooks, advertising production, video production services, presentation and formatting creation.
  • However, the client was facing the following challenges
    • Lack of planning and folder archiving, and with no specific team
    • Creative and branding issues
  • The client required a partner with proven expertise in creative services solutions coupled with technology expertise, who could help deliver a profitable strategy

OUR APPROACH

  • Create a central team and coordinated with various teams to source data
  • Automated data collation, validation, and reporting for a standard set of reports to improve report quality
  • Used Acuity Knowledge Partners creative service solutions to avoid creativity issues
  • Streamlined processes and eliminated unwanted/manual subprocesses to expedite turnaround time
  • Guide and support clients

IMPACT DELIVERED

  • Developed a multiskilled team with qualified experts from creative design and technology
  • Implemented an efficient project management
  • Leveraged our experience in working with other global asset managers and improved best practices
  • Implemented strong governance framework to provide strategic guidance to the engagement
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