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Competitor Tracking
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Build Corporate Strategy and Market Intelligence
CLIENT CHALLENGES
- The client wanted to gather and analyse information to integrate commercial datasets with its web and mobile applications
- Key requirements:
- Financial data tracking and analysis: Collecting and analysing financial data points such as monthly, quarterly and annual revenue, revenue breakdown by segment, guidance and street estimates, stock performance and earnings-related information
- Tracking location details: Identification of competitors’ manufacturing locations, employee size, products manufactured, clients served, industry served, etc.
- Creating bounding boxes and GeoJSON formats of the locations tracked
- Collaborating with the client’s data science team to help them gather sufficient finance-related data to estimate quarterly revenue more accurately
OUR APPROACH
- Collaborated with the client’s strategy team to understand the scope of work in detail and discuss the approach and how to refine output and final delivery
- Shared a well-structured project plan with details on approach and timelines
- Conducted detailed research, and analysed and synthesised information collected from various open and paid databases
- Analysed and synthesised information collected from various sources to prepare detailed deliverables with key insights
- Delivered insightful decks based on comprehensive research and robust analytical methodologies
- Collaborated with the Acuity TMT team to deliver application development-related requirements
IMPACT DELIVERED
- Acted as an integral part of the client’s advisory, market insights team and product development and strategy teams
- Presented crisp and impactful deliverables to the client’s management team to help them track the impact of geopolitical conflicts to predict quarterly revenue for the semiconductor sector
- Helped the client identify the earnings surprise accurately, resulting in robust trading and portfolio positioning opportunities
- Enabled the client’s product team to create innovative products and programmatically answer targeted questions
- Helped the client connect with numerous data vendor APIs across multiple data types to drive value for its customers
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