Primary Market Research Services for Asset Managemen

Overview

In an ever-evolving asset-management landscape, Acuity stays at the forefront of innovation by leveraging advanced analytical tools and methodologies and offers a suite of specialised services tailored to meet the unique needs of asset-management professionals. Our primary research services enable asset managers, investment banks and other institutional clients to gather detailed first-hand insights and make better investment decisions. We work with asset managers as part of their extended research team and provide a strong base for gathering objective data and sound analysis for building or retooling business strategies.

We are committed to our clients’ success and take the time to understand their unique asset-management objectives, risk tolerance and investment philosophy, tailoring the research and analysis to meet their specific needs and preferences.

We maintain the highest standards of excellence to ensure the accuracy, reliability and validity of our research findings to empower asset-management professionals with the intelligence they need to make informed decisions in today’s dynamic markets.

Who we serve

Fintech
Insurance
Consumer
Healthcare and pharma
Retail
ESG
Automotive
Education
Oil and gas

Support we offer

- Investor views/preferences
- New business opportunities
- Micro market segmentation
- Demographic analysis
- Customer experience (product, price, place, promotion)
- Concept testing
- Investor sentiment
- Categorisation by behaviour

- Surveys gauging investor behaviour/trends/expectations
- Surveys gauging industry outlook
- Surveys uncovering ESG insights, drivers and strategy
- Surveys uncovering real-time information on M&A trends and opinions of experts and competitors
- Surveys uncovering financing and credit-market conditions
- Surveys to understand the role and future of technology in financial markets

- Market surveys to understand
  - Economic climate
  - Competition
  - Entry and sizing
- Customer surveys to understand
  - Customer feedback
  - Customer satisfaction
  - Customer loyalty
  - Customer preferences and needs
- Brand-management surveys to understand
  - Brand measurement
  - Brand awareness
  - Brand tracking
  - Brand marketing
- Employee surveys to understand
  - Employees’ 360° feedback
  - Employee engagement
  - HR-related surveys
  - Surveys gauging job satisfaction

Support we offer

- Investor views/preferences
- New business opportunities
- Micro market segmentation
- Demographic analysis
- Customer experience (product, price, place, promotion)
- Concept testing
- Investor sentiment
- Categorisation by behaviour

- Surveys gauging investor behaviour/trends/expectations
- Surveys gauging industry outlook
- Surveys uncovering ESG insights, drivers and strategy
- Surveys uncovering real-time information on M&A trends and opinions of experts and competitors
- Surveys uncovering financing and credit-market conditions
- Surveys to understand the role and future of technology in financial markets

- Market surveys to understand
  - Economic climate
  - Competition
  - Entry and sizing
- Customer surveys to understand
  - Customer feedback
  - Customer satisfaction
  - Customer loyalty
  - Customer preferences and needs
- Brand-management surveys to understand
  - Brand measurement
  - Brand awareness
  - Brand tracking
  - Brand marketing
- Employee surveys to understand
  - Employees’ 360° feedback
  - Employee engagement
  - HR-related surveys
  - Surveys gauging job satisfaction

How we are different

Finance-centric expertise

With over 20 years of experience in a financial research firm, our deep understanding allows us to deliver insights that are truly tailored to our client’s needs.

Access to “hard-to-reach” audiences

Acuity boasts extensive networks with the financial sector, giving us unparalleled access to industry insiders and key stakeholders including, C-suite (CFOs/CIOs/VP), asset managers, portfolio managers, fund managers, private wealth managers, risk and strategy executives, and financial advisors, ensuring that our research is always comprehensive and up to date.

Tech-driven innovative services

Our unparalleled commitment to leveraging the latest advancements and cutting-edge technologies ensures that our clients stay ahead of the curve in the dynamic financial landscape.

Industry-leading compliance framework

Holding industry-leading certifications and a sophisticated compliance framework. A corporate member of ESOMAR, adhering to its Market Research Code. ISO 20252-, 9001- and 27001-certified, ensuring the highest levels of data security and compliance.

Strategic partnerships

We value our clients as long-term partners. Thus, beyond delivering research, we offer ongoing support and strategic consultation to support them in navigating market changes and gaining a competitive advantage.