P32

Survey Programming and Data Processing

Who we serve

Support We Offer

Survey Programming

  • Surveys - online, offline, custom, mobile, tablet

  • Advance elements - max-diff exercise, conjoint module, discrete choice modeling, segmentation algorithms, diary studies

  • Custom set-ups - JavaScript, jQuery, HTML5, CSS

  • Complex surveys - Flowchart studies, Trackers, Multi-country projects

  • Methodologies - CAWI, CATI, CAPI

  • Social media integration - Community surveys, Event Feedback surveys, Recruitment surveys, Awareness surveys, Polls

  • Expertise across latest tools and technologies includes UNICOM® Intelligence (previously known as IBM SPSS Dimensions), ConfirmIT, Decipher/Decrypt, Qualtrics, Kinesis, Vovici, Nebu, Questback, Askia

Data Processing

  • Soft launch, full launch and data integrity checks

  • Data validation and cleansing

  • Tabulations, significant testing and weighting

  • Quota settings and data transformation

  • Charting and report writing

  • Waves/Tracker/Trend analysis

  • Key driver analysis

  • Segmentation, max diff and conjoint simulation

  • Brand value creator analysis

  • Expertise across classical to latest Data Processing tools and technologies includes Quantum, SPSS, Wincross, Uncle, Quanvert, Merlin, Ruby, R

  • We use state of the art charting software and tools such as E-tabs, Tableau, PowerPoint macros

How we are different

Over a decade of impeccable global track record

Trusted partner of some of the largest market research firms

Expertise in industry leading tools

Uninterrupted, flexible and customized support models

Quick scalability and integration

Productivity and efficiency gains

Consultative approach

Industry leading certifications and sophisticated compliance framework

ESOMAR corporate member and adherence to its Market Research code

ISO 20252, 9001, 27001 certified, ensuring highest levels of data security and compliance

What we have done

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